Inspiring Change: PETA India’s Top 10 Demonstrations of 2024
In 2024, PETA India ignited conversations with their powerful and insightful demonstrations, advancing our goal of ending speciesism. Here are the top ten demonstrations of the year:
1. Speak Up for Birds: Say No to Deadly Manja!
PETA India and Ashray Foundation highlighted the dangers of glass-coated manja and urged the public to use plain cotton threads for kite-flying during Makar Sankranti. Every year, thousands of birds and humans are injured by deadly glass—and metal-coated manja.

2. ‘Aliens’ Feast on Humans: Go Vegan for Animals
When India’s growing space capabilities were in the spotlight after the country’s successful landing on the moon’s south pole, PETA India supporters in alien costumes dined on a “dead human” at Girgaon Chowpatty, urging passers-by to consider eating vegan with the message, “What if aliens treated us like we treat animals?
3. Speaking Up Against Cruel Sparrow Experiments
PETA India supporters, wearing sparrow masks, protested at Chaudhary Charan Singh University against LSU experimenter Christine Lattin’s cruel and pointless experiments on songbirds, highlighting the abuse of sparrows.
4. Halloween Grim Reapers Denounce Leather
On Halloween, PETA India supporters in Grim Reaper costumes gathered in Goa and condemned leather products, symbolically declaring, “Leather Is Dead.”
5. Unveiling Leather’s Dirty Secret
On Earth Day (22 April), PETA India supporters in Kolkata dumped black sludge over themselves to highlight the environmental damage caused by the leather industry, emphasizing its role in pollution and greenhouse gas emissions. The leather industry is deadly to humans, other animals, and the planet.
6. Protect Rhesus Macaques: Urgent Appeal to PM Modi
PETA India and Aashray Foundation supporters, alongside a giant wounded “monkey,” urged Prime Minister Modi in New Delhi to reinstate protections for rhesus macaques under the Wildlife (Protection) Act, 1972.
7. Stilt Walkers Advocate for Speciesism
In Chennai, PETA India supporters strapped on stilts, wearing tricolor costumes and masks of chickens, cows, and goats, denounced speciesism and encouraged passers-by to go vegan.
8. Pup Professors and Kitty Tutors Teach Animal Birth Control
PETA India and Aashray Foundation supporters in cat and dog costumes held a class in Chandigarh, promoting sterilisation to improve companion animals’ health and reduce the homeless-animal crisis.
9. End Bull Bloodshed: Stop Jallikattu
At Jantar Mantar, PETA India, Aashray Foundation, and JD Institute, students dressed in horns and blood-red veils highlighted the cruelty of bull races, fights, and jallikattu.
10. Parliamentarians Urged: Stronger Penalties for Cruelty to Animals
For International Animal Rights Day and Human Rights Day, dozens of supporters of PETA India and Aashray Foundation dressed as Parliamentarians gathered at Jantar Mantar, urging Prime Minister Narendra Modi to increase the penalties for cruelty to animals.
Demand Stronger Penalties for Cruelty to Animals
Every sentient being deserves kindness and compassion. Animals should not be exploited for testing, food, clothing, or entertainment or subjected to any form of abuse.
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