Online Marketing Assistant

Position Objective:

To assist with and support PETA India’s online marketing work

Term of Employment:

Full-time

Reports To:

Associate Director of Online Marketing

Location:

Mumbai

Primary Responsibilities and Duties:

Assist PETA India’s online marketing department with a variety of projects
Assist with the development, management, and updating of PETA India’s website content using WordPress
Help create online petitions and e-mail alerts on the non-profit digital platform Engaging Networks
Assist with managing PETA India’s pages on various social media platforms (Facebook, X, Threads, and Instagram)
Reply to comments on social media with approved responses several times a day
Stay abreast of online marketing trends and strategies and suggest ideas to enhance performance
Help create social media content, including producing short video clips, creative images, and Instagram reels
Attend various events to film, photograph, and produce content for social media
Help develop and execute marketing plans for campaigns
Attend and participate in brainstorming sessions
Perform any other duties assigned by the supervisor

Qualifications:

Professional degree in a related field preferred
At least one year of related work experience
Proven interest in and excellent knowledge of working online
Good photography, videography, and video editing skills preferred
Extensive knowledge of animal rights issues and PETA India campaigns
Sophisticated understanding and appreciation of what makes impactful and visually appealing content for website and social media pages
Proven skills and experience in SEO, SEM, and SMM preferred
Demonstrated exceptional written and verbal communication skills in English (essential) and in Hindi (preferred)
Proven excellent project execution, strategic thinking, and analytical skills
Proven ability to conduct and analyse marketing research
Demonstrated ability to work both independently and as part of a team
Proven ability to work well under pressure and within tight deadlines
Support for PETA India’s philosophy and the ability to advocate for PETA India’s positions on issues in a professional manner