Celina Jaitly Stands Up for Elephants in Captivity

Posted on by PETA

Celina Jaitly is celebrated for her beauty, but her compassion for animals has helped petaDishoom raise awareness of the abuse of captive elephants – an issue which is close to the actor’s heart. In an ad shot by ace photographer Rakesh Shrestha, a chained Jaitly puts herself in the elephants’ place to illustrate how they suffer in captivity.


Jaitly champions the cause of Indian elephants who are forced to provide entertainment and are cruelly confined at various national parks and zoos across India as well as the European Union. She recently hosted a benefit in Switzerland which raised 1 million Swiss francs to help captive elephants. Last year, Jaitly’s work for elephants landed her on the cover of the August issue of Maxim magazine.

Captive elephants are separated from their families as babies and are sentenced to a lifetime of boredom, loneliness and even abuse. Working elephants spend the entire day – and much of the night – walking on hot asphalt roads and breathing exhaust fumes. Forced to negotiate city traffic, they are sometimes struck by cars and trucks and pose a threat to the public when they rebel and go on rampages. An elephant named Laxmi was hit by a speeding tanker and suffered a broken leg and spinal injuries before dying a day later. Another elephant was frightened by a firecracker and fell on a car. The mahout fled the scene, and the elephant rampaged. According to media reports, an entire State Reserve Police Force platoon and 60 police personnel were called in to subdue her.

“After coming to Mumbai and visiting other parts of India, I have seen so many elephants who are kept in such bad conditions in captivity. I think PETA has taken a very good step, and I am proud to be associated with this cause. I know my fans will also support me in this cause”, says Jaitly.

Want to do your part to help animals? Click here to urge the Municipal Commissioner of Mumbai and the Principal Chief Conservator of Forests to relocate the elephants at the Byculla Zoo!