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Neha Dhupia Debuts PETA's New 'V-Card' in Mumbai

India’s first-ever restaurant vegan discount card - supported by Burrp! - unveiled by Neha Dhupia in Mumbai. Check it! READ MORE.


PETA Founder Awaits 'Slaughter' Outside KFC

PETA Founder Ingrid Newkirk is caged for ‘slaughter’ outside KFC in Mumbai. READ MORE.


How the Indian Cosmetics Bans Were Won

Ever wondered what goes behind winning a campaign? Here’s how the cosmetic testing bans in India were won in 10 steps. READ MORE.

Ayesha Takia-Azmi vegan peta ad

Vegan Ayesha Takia-Azmi Poses for PETA

Bollywood beauty and proud vegan Ayesha Takia-Azmi sticks up for chicks in a new PETA ad. READ MORE.

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PETA and Animal Rights


Why Animal Rights?

Almost all of us grew up eating meat, wearing leather, and going to circuses and zoos. We never considered the impact of these actions on the animals involved. For whatever reason, you are now asking the question: Why should animals have rights? Read more.

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