Ghatkopar Cloth Store (P) Ltd, an animal-friendly company from the suburbs of Mumbai, wants you to be a head-turner this wedding season. They are giving you a golden chance to win this exquisite Banarsi, faux-silk saree. Yes, no worms were boiled alive inside their cocoons to make this saree!
The Ghatkopar Cloth Store believes in a cruelty-free, ahimsak way of living. All their products are 100 per cent vegan. Mr Rahul Mehta says, “Approximately 9,750 silkworms are died to make one silk saree. Due to the violence caused to the silkworms, we have decided not to deal in silk sarees.”
Thank you, Ghatkopar Cloth Store (P) Ltd, for thinking about silkworms. Anyone who has ever seen worms startle when their dark homes are uncovered must acknowledge that worms are sensate (meaning they have senses)—they produce endorphins and have a physical response to pain.
Now if you want this saree to be yours, tell us how you would use it to encourage others to wear cruelty-free clothing. The person with the answer we find the most interesting will get the prize.