PETA India’s Latest Message Reminds College-Goers That Chickens Do Not Consent to Cruelty  

For Immediate Release:

3 May 2023

Contact:

Hiraj Laljani; [email protected]

Sanskriti Bansore; [email protected]

Delhi – Just in time for International Respect for Chickens Day (4 May) and as important discussions about consent are taking place on college campuses in India and around the world, People for the Ethical Treatment of Animals (PETA) India is erecting a plea outside colleges and universities across the country reminding young people that chickens do not consent to the use and abuse of their bodies for meat and eggs. PETA India’s print campaign in Delhi is located near Jawaharlal Nehru University at JNU Campus- Baba Gang Nath Marg Towards Vasant Vihar, Munnirika, New Delhi, 110067.

The copy of the print campaign can be available upon request.

“Each year, the egg industry confines billions of chickens to cages so small they cannot even spread a wing and then slaughters them,” says PETA India Director of Education and Youth Outreach Puja Mahajan. “PETA India’s sky-high message reminds students that if consent is important to them, they must go vegan, since animals do not consent to being caged and killed.”

Most chickens used for meat spend their entire lives in crowded, filthy sheds and are bred to grow such unnaturally large upper bodies that their legs often become crippled under the weight. In the egg industry, hens are forced to produce as many as 300 eggs per year – far more than the 15 per year that their ancestors would lay in nature. If treated well, a hen has a life expectancy of about 10 years. On an egg farm, her body will typically give out after just two years. When her egg production drops, she is considered “spent” and is thrown into a lorry full of other spent females and shipped to the slaughterhouse or meat market, where her throat is cut – typically, while she’s still conscious. Meanwhile, millions of newly hatched male chicks – who cannot produce eggs – and any other unwanted chicks are thrown into garbage bags or grinders to suffocate or be crushed or hacked to death. Many others are drowned or burned.

PETA India – whose motto reads, in part, that “animals are not ours to eat” and which opposes speciesism, a human-supremacist worldview – offers a free vegan starter kit packed with tips, recipes, and more.

The print campaign have also been placed near colleges and universities in Amritsar, Goa, and Hyderabad.

For more information, please visit PETAIndia.com or follow the group on Twitter, Facebook, or Instagram.

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