Ahmedabad Resident is Finalist in PETA’s ‘Cutest Vegetarian Next Door’ Contest

For Immediate Release:
27 September 2017

Iteeshree Modi [email protected]

Shambhavi Tiwari [email protected]

Kicking the Meat Habit Has Made 10 Men and 10 Women Sizzle With Passion – and Compassion

Ahmedabad – As People for the Ethical Treatment of Animals (PETA) India’s 2017 Cutest Vegetarian Next Door contest heats up, Iteeshree Modi of Ahmedabad, Gujarat, is in the running to take home the title. She’s beaten out hundreds of other contestants from across India to become one of the 20 finalists. PETA will ultimately crown two winners, one man and one woman, the 2017 Cutest Vegetarians Next Door – and members of the public can help the group choose by voting for their favourite finalists on its website.

“On average, vegetarians are slimmer and healthier than meat-eaters are – and over their lifetime, they spare many animals the horrors of factory farms, slaughterhouses, and fishing nets,” says PETA CEO Dr Manilal Valliyate. “One look at our radiant finalists confirms that there’s nothing more attractive than compassion.”

“I turned vegetarian seven years ago, as I believe it helps me live guilt-free. And I feel that no life on Earth should be harmed for pleasure,” says Modi.

In addition to causing animal suffering on a massive scale, eating meat has been conclusively linked to an increased risk of suffering from heart disease, strokes, diabetes, cancer, and obesity. Also, a United Nations report concluded that factory farming is one of the biggest contributors to the most serious environmental problems at every level – from local to global.

Voting will be open to the public until 29 September, and the winners will be announced on 3 October.

For more information, please visit PETAIndia.com. To see all the finalists’ photos and comments – and vote for your favourites – please click here. PETA will select the winners based on several factors, including vote count. Read the full contest details here.