PETA’s ‘Easter Bunnies’ Call For Cosmetics Testing Ban Outside India Gate

For Immediate Release:

3 April 2012


Benazir Suraiya; [email protected]

Deepti Mishra; [email protected]

Group Urges Officials to Follow Europe’s Lead and Ban Cruel, Archaic Animal Tests for Cosmetics

New Delhi – Dressed as Easter bunnies and holding signs that read, “Love Me, Don’t Hurt Me. Ban Cosmetic Testing on Animals”, three members of People for the Ethical Treatment of Animals (PETA) India will protest against the use of rabbits and other animals in painful and archaic cosmetics tests on Wednesday. PETA’s point? That not only is testing cosmetics on animals harmful and deadly to the animals, it’s also bad science. PETA are calling on the Ministry of Health and Family Welfare to ban it immediately:

Where:     Amar Jawan Jyoti, India Gate, New Delhi

When:      Wednesday, 4 April, 12 noon sharp

“Testing cosmetics and household products on animals hurts animals and is completely unnecessary and must be banned”, says PETA India campaigner Dr Deepti Mishra. “With so many top-quality, cruelty-free products to choose from, consumers have no reason to buy from companies that still blind rabbits and poison mice.”

Beginning in 2009, the EU began implementing a gradual ban on the testing of cosmetics and their ingredients on animals. The ban – which is scheduled to take full effect in 2013 – also prohibits the marketing of cosmetics products that were tested on animals outside the EU. PETA is calling on the Indian government to base its ban on the EU model. PETA India’s request to ban cosmetics testing on animals has already gained support from the Indian Council of Medical Research.

Despite the availability of non-animal tests and ingredients that are known to be safe, many companies still choose to subject animals to painful experiments in which substances are dripped into their eyes, smeared onto their skin, sprayed in their faces or forced down their throats. Because of the vast physiological differences between humans and the animals used in these tests, the results are often misleading. More than 1,000 companies around the world have banned all animal tests.

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