PETA India Founder to take a Fish’s Place in Mumbai Animal Rights Day Appeal

For Immediate Release:

6 December 2018


Ayushi Sharma; [email protected]

Garima Jain; [email protected]

PETA India Display Will Give People Food for Thought About Eating Aquatic Animals

Mumbai – In advance of International Animal Rights Day (10 December), People for the Ethical Treatment of Animals (PETA) India founder Ingrid Newkirk will wear a realistic fish costume – which was designed by Pranjal and Namrata Jain – and lie between two “fish” props beneath a banner that proclaims, “Try to Relate to Fish’s Fate. Try Vegan.”

Where:           On the pavement opposite Copper Chimney on K Dubash Marg, Kala Ghoda, Mumbai

When:             Friday, 7 December, 12 noon

“Every fish who ends up on a plate was an individual who felt pain and fear, just as I and all other animals do,” says Newkirk. “PETA India is calling on people to spare these sensitive aquatic animals the agony of being suffocated, impaled, crushed, and cut open – simply by choosing vegan meals.”

PETA India – whose motto reads, in part, that “animals are not ours to eat” – notes that more fish are killed for food each year than all other animals combined, yet they have no legal protection from abuse. On cramped, filthy fish farms, they suffer from parasite infestations, diseases, and debilitating injuries. Fish who are dragged out of oceans in huge nets (along with unintended victims, such as dolphins, turtles, seals, and other sea animals) slowly suffocate or are crushed to death. The fish who survive that process are often still conscious when their throats and stomachs are cut open.

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