For Immediate Release:
20 May 2010
Nikunj Sharma (0) 9967766220; [email protected]
Mumbai – Tamara Ecclestone, daughter of Formula One boss Bernie Ecclestone, who recently posed nude surrounded by baby ducklings to raise awareness about the cruelty involved in foie gras production, has written letters to Formula One teams and sponsors on behalf of People for the Ethical Treatment of Animals (PETA) UK asking them to keep foie gras off the menu at all their events. She also wrote to the drivers, including Force India’s Vitantonio Liuzzi and Adrian Sutil, who have pledged not to eat the cruelly obtained product on the F1 circuit – or anywhere else. Liuzzi and Sutil have supercharged the campaign by becoming some of the first drivers to sign on. Now, hoping to build on this momentum, Ecclestone has signed to be an ambassador for PETA India’s foie gras campaign as well.
“Tamara Ecclestone, the glamorous anti–foie gras ambassador, took the cup when she got Liuzzi and Sutil to pledge not to support cruelty to birds”, says PETA India’s Nikunj Sharma. “We are delighted that Liuzzi and Sutil publicly rejected foie gras, and we hope that their compassionate example will inspire other drivers to follow their lead.”
Foie gras is sold in India by the Taj and Oberoi and some other establishments. To make foie gras – French for “fatty liver” – workers use metal pipes to pump approximately 2 kilograms of a mixture of grain, maize and fat into the stomachs of ducks and geese several times per day. In human terms, that would be the equivalent of being forced to eat roughly 20 kilograms of pasta. As a result, birds’ livers swell to up to 10 times their normal size, and the animals become sick and are often unable to move. The pipes often puncture birds’ throats, and many animals bleed to death as a result. The bodies of force-fed birds who have died show heavy internal bleeding, fungal and bacterial infections and hepatic encephalopathy – a brain ailment caused by liver failure.
Foie gras production has been banned in 16 countries, including the UK, Germany and Israel. Pope Benedict has denounced the production of foie gras as cruel, and Sir Roger Moore narrated a graphic video showing the cruelty of foie gras production. PETA India will be contacting restaurants and businesses across India to urge them to establish a policy against carrying this cruel product.
A copy of Tamara Ecclestone’s ad and letter to Vitantonio Liuzzi and Adrian Sutil is available upon request. For more information, please visit PETAIndia.com.