Desperate Dairy Industry Condemned for Seeking to Harm Indian Plant-Milk Businesses by Restricting Use of the Word ‘Milk’

For Immediate Release:

12 November 2020

Contact:

Hiraj Laljani; [email protected]

Dr Kiran Ahuja; [email protected]

PETA India, Humane Society International India, People for Animals, and Others Urge FSSAI to Brush Off Attempted Sabotage of Vegan Milk Success

Mumbai – People for the Ethical Treatment of Animals (PETA) India along with other organisations and businesses have submitted comments urging the Food Safety and Standards Authority of India (FSSAI) to withdraw a proposed amendment giving special protection to dairy company Amul by prohibiting vegan-focused companies from using the word “milk” and similar terms to describe dairy-free milks made from oats, soy, almonds, coconut, and other plant foods – even though foods like peanut butter have been on the market for many years. Amul has admitted that it urged the FSSAI to allow the word “milk” to be used only in relation to animal secretions, apparently because it fears competition from vegan (plant) milk companies.

“The increased national and global consumer interest in plant-based products offers tremendous business opportunities for farmers in India, as crops used for vegan milks – such as soy, nuts, coconuts, and oats – are abundant here. In effect, the FSSAI’s proposed amendment aims to deny India’s vegan-focused businesses fair opportunity to make the nation a world leader in eco- and animal-friendly food and beverages,” warns PETA India Vegan Outreach Coordinator Dr Kiran Ahuja. “PETA India is calling on the FSSAI to withdraw this proposed amendment which appears intended to harm businesses making delicious, healthy products from nature’s bounty: Indian plants.”

An ever-increasing number of consumers in India are seeking out vegan milks for many reasons, including animal welfare, the environment, and health concerns. There’s also growing awareness of the hidden side of the dairy industry: in India, the dairy sector is the primary supplier of cows to the beef industry. Cows and buffaloes used for dairy are artificially inseminated (that is, raped when workers insert an arm into the rectum and a metal rod into the vagina), and their calves are taken from them shortly after birth so that their milk can be sold and consumed by humans instead. Male calves, who are considered useless because they can’t produce milk, are often abandoned, left to starve, or sold to be killed for their flesh and skin. Most female calves are destined for the same fate as their mothers: to be used as milk machines until their bodies give out and they’re abandoned or slaughtered for beef.

Three out of four Indians are lactose intolerant – unable to digest milk properly beyond the age of weaning – because cow and buffalo milk is formulated for baby bovines, not humans. The consumption of dairy has been linked to cardiovascular disease, childhood-onset diabetes, higher rates of certain types of cancer, and other ailments in humans. A United Nations report has urged a global move towards vegan eating in order to save the world from the worst effects of climate change.

Along with PETA India, Humane Society International India, and People for Animals, other animal protection organisations and businesses have submitted their comments to the FSSAI urging it to withdraw the proposed amendment.

PETA India – whose motto reads, in part, that “animals are not ours to eat” – opposes speciesism, a human-supremacist worldview. The group’s letter to FSSAI Chief Executive Officer Shri Arun Singhal is available upon request. For more information, please visit PETAIndia.com or follow the group on Twitter, Facebook, or Instagram.

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