Couple Body-Painted as Planet Earth to Urge Public to Go Leather-Free Ahead of World Environment Day

For Immediate Release:

3 June 2019


Radhika Suryavanshi; [email protected]

Garima Jain; [email protected]

Cruel, Toxic Leather Production Is Killing Animals and the Planet, Says PETA India

Jaipur – Painted blue and green to resemble planet Earth and holding signs that read, “Save the Planet: Go Leather-Free,” members of People for the Ethical Treatment of Animals (PETA) India will protest the cruelty of leather production and its environmental destruction in advance of World Environment Day (5 June). PETA India’s point? Not only is the leather industry responsible for the torment of millions of cows, buffaloes, and other animals, it’s also poisoning waterways and land with toxic run-off from tanneries.

When:             Tuesday, 4 June, 11 am sharp

Where:           Outside the Albert Hall Museum, Museum Road, Ram Niwas Garden, Kailash Puri, Adarsh Nagar, Jaipur 302 004, Rajasthan

“Leather production is harmful – to the animals killed for it, the land and waterways polluted by it, and the humans exposed to the toxic chemicals used in it,” says PETA India Campaigns Coordinator Radhika Suryavanshi. “We can all make the world a kinder and safer place simply by choosing leather-free shoes and clothing.”

Animals used for leather in India are often crammed into vehicles in such large numbers that their bones break. If they survive the journey to the slaughterhouse, their throats are cut in full view of other animals – and many are dismembered and skinned while they’re still conscious. To keep the skins from rotting, tanneries use a variety of caustic, toxic chemicals, which are often dumped directly into waterways. One of the most widely used chemicals in the tanning process is chromium, which can cause cancer in workers exposed to it. The waste from leather production also causes skin and respiratory disorders in people who work in and live near tanneries.

PETA India notes that synthetic leather and other animal-friendly options are available at nearly all major shoe and clothing shops in the country.

The group – whose motto reads, in part, that “animals are not ours to wear” – opposes speciesism, which is a human-supremacist worldview.

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