‘Blood Bath’ to Make Urgent Plea for Animals Ahead of World Vegetarian Day

For Immediate Release:

27 September 2019


Ayushi Sharma; [email protected]

Garima Jain; [email protected]

Members of PETA India, Rotaract Club Chandigarh Himalayan and Aashray Will Douse Themselves in ‘Blood’ to Protest Meat-Eating

Chandigarh – Just ahead of Vegetarian Awareness Month (October), World Vegetarian Day (1 October) and Gandhi Jayanti (2 October), members of People for the Ethical Treatment of Animals (PETA) India, Rotaract Club Chandigarh Himalayan and Aashray will gather together on Monday and simultaneously drench themselves in “blood”, reminiscent of the blood of the tens of billions of animals who are violently killed in slaughterhouses every year.

Where:           At Sukhna Lake, Chandigarh

When:             Monday, 30 September, 12 noon

“As Gandhiji is famed to have said, ‘The greatness of a nation and its moral progress can be judged by the way its animals are treated'”, says PETA India Campaigns Coordinator Ayushi Sharma. “In honour of World Vegetarian Day and Gandhi Jayanti, PETA India is challenging people everywhere to follow his example and show compassion to animals by keeping them off our plates.”

Every person who goes vegan spares nearly 200 animals a year immense suffering and a terrifying, bloody death in the meat, egg and dairy industries. Today, chickens’ throats are cut while they’re still conscious, fish suffocate or are cut open while they’re still alive, pigs are often stabbed in the heart as they scream in pain and calves are torn away from their mothers soon after birth. At the slaughterhouse, animals are typically killed in full view of one another and dismembered while they’re still conscious.

Vegans are also less likely to be afflicted with heart disease, diabetes, and cancer – all of which are widespread health problems in India – and are, on average, fitter and trimmer than meat-eaters are. In addition, animal agriculture is a leading cause of water pollution, deforestation and land degradation, and a 2010 United Nations report concluded that a global shift towards vegan eating is necessary to combat the worst effects of climate change.

PETA India – whose motto reads, in part, that “animals are not ours to eat”, and which opposes speciesism, a human-supremacist worldview – offers free vegetarian/vegan starter kits (available here) packed with tips, recipes, and more. For more information, please visit PETAIndia.com.