Earth Day Protest: Man Takes Public Shower To Show Meat’s Devastating Impact On The Planet

For Immediate Release:

21 April 2010



Nikunj Sharma (0) 9967766220; [email protected]


Mumbai – Behind a shower curtain that reads, “1 kg of Meat = 1 Year of Showers. Clean Your Conscience: Go Vegan!” a member of People for the Ethical Treatment of Animals (PETA) India will shower at Flora Fountain tomorrow in Mumbai fort ; Earth Day. PETA’s point? That the best thing that people can do for the environment is to go vegan:


Where: In front of Flora Fountain, Fort, Mumbai

When:  Thursday, 22 April, 12 noon sharp


It is impossible to ‘go green’ without going vegan”, says PETA India’s senior campaigns coordinator Nikunj Sharma. “Just by changing their diets, people can help protect the Earth, their own health and countless animals.”


Between watering the crops that farmed animals eat, providing drinking water for billions of animals each year and cleaning away the filth in farms, trucks and slaughterhouses, the farmed animal industry places a serious strain on our water supply. A totally vegetarian diet requires only 1100 litres of water per day to produce, while a diet that includes meat requires more than 15,000 litres of water per day.


UN scientists have determined that raising animals for food generates more greenhouse-gas emissions than all the cars, SUVs, lorries, trains and planes in the world combined, and a recent report in World Watch magazine – titled “Livestock and Climate Change” – found that livestock and their by-products actually account for approximately 32.6 billion tonnes of carbon dioxide per year, or 51 per cent of annual worldwide greenhouse-gas emissions. Raising animals for food also pollutes the water, destroys terrestrial and aquatic ecosystems and requires massive amounts of energy and land.


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