Photo Opportunity: PETA Supporter To Bathe Publicly In Lead-Up To World Water Day

For Immediate Release:
18 March 2016

Nikunj Sharma +91 9910397382; [email protected]
Sachin Bangera +91 9820122561; [email protected]

PETA India to Call Attention to Meat Industry’s Role in Worldwide Water Crisis

Delhi – A People for the Ethical Treatment of Animals (PETA) India supporter will bathe publicly in a bathtub in the lead-up to World Water Day to remind passers-by that people can save water just by leaving meat, eggs and dairy foods off their plates. As PETA India will point out, to produce 1 kg of meat can require the same amount of water as 75 baths – an alarming drain on a precious resource.

Where:           Jantar Mantar (Dharna Road), Sansad Marg, Connaught Place, New Delhi

When:             Monday, 21 March, 12 pm sharp

“Meat production can require 10 times more water than the production of plant-based foods”, says PETA India campaign assistant Neerja Khede. “PETA India are encouraging people everywhere to help save our precious resources by choosing delicious vegan foods.”

Between watering the crops that farmed animals eat, providing billions of animals with drinking water each year and cleaning away the filth from farms, trucks and slaughterhouses, the farmed-animal industry places a serious strain on our water supply. According to the Water Footprint Network, to produce 1 kg of vegetables, you need 322 litres of water. In contrast, animal-derived foods use much more water: 1 kg of milk requires 1,020 litres, 1 kg of eggs requires 3,265 litres, 1 kg of poultry meat requires 4,325 litres, 1 kg of pork requires 5,988 litres, 1 kg of mutton requires 8,763 litres and 1 kg of beef requires a staggering 15,415 litres of water to produce.

PETA India – whose motto reads, in part, that “animals are not ours to eat” – encourage the public to help the planet by choosing plant-based meals.

For more information on eating vegan, please visit