PETA Urges PM Modi to Follow Suit After China Announces Plan to Cut Meat Consumption by 50 Per Cent

For Immediate Release:
22 June 2016

Neerja Khede +91 9820787382; [email protected]
Shambhavi Tiwari +91 9167907382; [email protected]

PETA Sends Letter Calling for Government Initiative to Cut India’s Meat Consumption in Order to Combat the Worst Effects of Climate Change

Delhi – Hot on the heels of the Chinese government’s announcement of a plan to reduce its citizens’ meat consumption by 50 per cent in order to improve public health and cut greenhouse-gas emissions, People for the Ethical Treatment of Animals (PETA) India has sent a letter to Prime Minister Narendra Modi urging him to follow suit by promoting plant-based eating to the Indian public through a government initiative.

The letter notes that in addition to saving billions of animals’ lives and reducing the public’s risk of ailments such as heart disease, diabetes and certain types of cancer, actively encouraging the Indian public to refrain from consuming greenhouse gas–intensive animal-derived foods will also help India avoid the worst effects of climate change. These include an increased risk to food, energy and water security – which, as the United Nations has warned, could contribute to the likelihood of armed conflict among India, Pakistan, Bangladesh and China.

“Ensuring that the future is not grim for us and our children largely depends on the choices we make today, and cutting consumption of greenhouse gas–intensive meat and dairy foods is a crucial step”, says PETA India Chief Executive Officer Poorva Joshipura. “PETA is calling on Prime Minister Narendra Modi to take concrete steps such as issuing government health recommendations in favour of a vegan diet and encouraging the development and sale of plant-based foods in order to reduce the negative effects of climate change.”

PETA – whose motto reads, in part, that “animals are not ours to eat” – notes that India’s economy is predicted to be among those most heavily impacted by climate change by 2025, and the annual cost of environmental degradation already amounts to 5.7 per cent of the GDP. Numerous studies have shown a strong correlation between animal-derived foods and climate change, with meat-eaters responsible for almost 2.5 times as many diet-related greenhouse-gas emissions per day as vegans. The United Nations has concluded that a global shift towards a vegan diet is vital to save the world from hunger, resource poverty and the worst impacts of climate change.

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