Model In Coat Made Of ‘Baby’ Parts Urges Shoppers To Give Leather The Boot

If You Wouldn’t Wear a Baby’s Skin, Don’t Wear a Cow’s, Says PETA

For Immediate Release:
30 January 2012

Contact:
Sachin Bangera (0) 98201 22561; [email protected]
Chani Singh (0) 97028 44709; [email protected]

Chennai – A model wearing a baby coat festooned with the arms, legs and heads of baby dolls will take part in a demonstration by People for the Ethical Treatment of Animals (PETA) India to urge shoppers to go leather-free. The demonstration is being held outside Shoppers Stop on Herington Road as the India International Leather Fair kicks off in Chennai on Tuesday. The model as well as other PETA supporters will hold signs that read, “Everybody is Somebody’s Baby, Go Leather-Free”. The action is the latest salvo in PETA India’s campaign to raise awareness of the cruelty that animals endure before their skin is made into coats, shoes, bags and other products:

When:  Tuesday, 31 January, 12:00 noon sharp
Where: Outside Shoppers Stop, Herrington Road, Chetpet, Chennai

“People would never think of buying coats made from the skins of human babies, but calves and other animals who were tormented and slaughtered for their body parts valued their lives too”, says PETA India’s Chani Singh. “PETA encourages everyone to consider that like people, animals too have the capacity to feel pain and to suffer and do not want to die to be turned into a pair of shoes. PETA urges shoppers to choose only products made from mock leather, fabric or synthetic materials and make their wardrobes leather-free.”

Cows, buffaloes and other animals used for leather in India are often crammed onto vehicles in such high numbers that their bones break. Those who survive this ordeal have their throats cut in full view of other animals, and many of them are dismembered and skinned while they are still conscious. In India, the leather industry ignores even the most basic animal protection laws. Runoff from leather tanneries poisons rivers and streams, harming all life within. It has also been linked to cancer, respiratory infections and other illnesses in humans.

PETA India notes that synthetic leather and other animal-friendly options are available at nearly all major shoe or clothing shops in India.

For more information, please visit PETAIndia.com.

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