Man To Take Public Shower To Show Meat’s Devastating Impact On The Planet

In Run-Up to World Water Day, PETA Reminds Public That Using Animals for Food Wastes Water and Produces Greenhouse Gases


For Immediate Release: 

20 March 2012


Benazir Suraiya +91 9004547382; [email protected]

Chani Singh +91 9702844709; [email protected]

Hyderabad – Behind a shower curtain that reads, “1 kg of Meat = 1 Year of Showers. Clean Your Conscience: Go Vegan!” a member of People for the Ethical Treatment of Animals (PETA) India will shower outside People’s Plaza on Necklace Road in Hyderabad on Wednesday. PETA’s point? That the best thing that people can do to save water is to go vegan:

Where:           Outside People’s Plaza, Necklace Road, Hyderabad

When:             Wednesday, 21 March, 12 noon

“It is impossible to ‘go green’ without going vegan”, says PETA campaigner Chani Singh. “Just by changing their diets, concerned people can help protect the Earth, their own health and countless animals.”

Between watering the crops that farmed animals eat, providing billions of animals with drinking water each year and cleaning filthy farms, trucks and slaughterhouses, the farmed-animal industry places a serious strain on our water supply. A vegan diet requires only 300 gallons of water per day to produce, while a meat-based diet requires more than 4,000 gallons of water per day.

Raising animals for food also pollutes the water, destroys terrestrial and aquatic ecosystems and requires massive amounts of energy and land. A recent United Nations report stated that a global shift towards a vegan diet is vital to save the world from the worst impacts of climate change.

For more information, please visit