‘Jism 2’ Star Sunny Leone Comes Out Against Sex in New PETA Ad

For Immediate Release:
30 July 2012

Benazir Suraiya + 91 9004547382; [email protected]
Sachin Bangera + 91 9820122561; [email protected]

Leone Says That Too Much Sex Can Be a Bad Thing – if You’re a Dog or a Cat

Mumbai – Seductively winking her eye next to the caption “Too Much Sex Can Be a Bad Thing. Sterilise Your Dogs and Cats”, Indo-Canadian Jism 2 and adult entertainment star Sunny Leone stars in a brand-new ad for People for the Ethical Treatment of Animals (PETA) India. Leone – who was named 2003 Penthouse Pet of the Year – wants her legions of adoring fans to know that the only way to fight the worldwide homeless-cat and -dog crisis is always to have companion animals sterilised. The stunning ad was shot by leading photographer Gaurav Sawn, and Leone’s hair and make-up were done by Ayesha Wadiwala.

In an exclusive interview for PETA, Leone says, “I believe in not buying – and adopting. And it’s because there’s so many dogs out there that need a home, that were left on the streets. They just need that love, and if you can rescue an animal, then that’s one of the greatest gifts you can give.” She further explains, “I believe that every single dog should be spayed and neutered. You don’t want to continue the cycle of homeless dogs or cats. And spaying and neutering also keeps them healthy. It prevents them from having different diseases that they can get if they are not.”

PETA’s exclusive broadcast-quality interview with Leone is available for download here.

In India, tens of millions of homeless cats and dogs struggle to survive on the streets. Many of them go hungry, are injured or killed, are hit by vehicles or are abused by cruel people. Countless others are kept in animal shelters because there aren’t enough good homes for them. Every time a cat or a dog has a litter, it means fewer homes for the cats and dogs who are languishing in animal shelters or roaming the streets. The answer is simple: always have your cat or dog sterilised. PETA also encourages all prospective cat and dog guardians always to adopt from an animal shelter or take in a homeless animal from the streets and never to buy from a breeder or a pet shop – both of which only add to the problem.

Leone, who shares her home in Los Angeles with two rescued dogs, has also signed on to star in the sequel to the horror-thriller film Ragini MMS, one of the most-talked-about sleeper hits of 2011.

Jism 2 has donated its wardrobe, including sexy lingerie worn by Leone in the film, to PETA for auction. The auction will start from 3rd August 2012, the details of which will be listed on PETAIndia.com. For more information and to see the ad, please visit PETAIndia.com.