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What Is petaDishoom?

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petaDishoom, PETA India's ultra-cool youth division, helps teenagers and young adults harness their energy to help animals, from holding demonstrations and circulating petitions to encouraging classmates to choose cruelty-free products and urging family members to eat more vegan foods.

Every year, petaDishoom schools countless students in kindness by giving talks, rocking out at college festivals and recruiting new Street Teamers to help spread the word about animal rights. petaDishoom visits hundreds of colleges each year – that's why we're so smart! petaDishoom even screens "Glass Walls" – the hard-hitting video exposé of the meat, egg and dairy industries – on campuses, and our information table is always flooded with students who want to sign up for PETA India E-News.

Popular bands – including Indian Ocean, Parikrama, Pentagram and The Raghu Dixit Project –support petaDishoom as well, and some of the biggest stars from Bollywood to Hollywood have appeared in petaDishoom's eye-catching advertisements. If you want to know what your favourite stars are doing for animals, visit this site often for awesome celebrity features, info on the hottest cruelty-free fashions, vegan recipes and more.

Here are a few more easy ways to help animals:

  • E-mail Dishoom@petaindia.org with any questions you have or to get all the free stickers, advice and literature you need to get active for animals.
  • Sign up for PETA India E-News so that you can stay in the loop about PETA India's campaigns.
  • Help petaDishoom attend your college festival! Send us a message at Dishoom@petaindia.org so that we can start planning.
  • Request a copy of PETA India's latest video, "Glass Walls", an unflinching look inside the meat, egg and dairy industries. "Glass Walls" – which takes its name from longtime vegetarian Sir Paul McCartney's famous comment, "If slaughterhouses had glass walls, everyone would be vegetarian" – is the perfect video to share with friends, classmates and family who want to know more about why you want to help animals.

Remember: everybody can be a star for animals. Join petaDishoom and find out how.

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